Looking at LOGO's

Logo workshop

Logo's are everything for a brand. They are a small way of communicating everything they are about by using visual imagery and/or typography. A good Logo is a powerful and visually exciting symbol that is unique to the brand. As part of this journey our last workshop was looking at Logo's and using the letters of our initials to explore our own possible Logo's. Here are a few I produced whilst in the workshop.

These were created using a basic technique of cutting the letter's 'A' and 'M' out of different printed fonts and looking at unusual layering, taking parts of the letters off and still being about understand what letter it is and playing with size and composition.